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We get it. Life gets heavy. And, we don’t just mean the big stuff. We mean like that guy you've been seeing who hasn't texted you back in 3 days. But you know what's not heavy? Neutrogena Hydro Boost.

This aired during both the 2026 Super Bowl and the 2026 Academy Awards.

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Agency: BBDO
Executive Creative Director: Alex Booker
Creative Director: Lizzy Ferraro
Associate Creative Director: Georgia Murphy
Art Director: Cata Baumgart
Copywriter: Katherine V. Peters

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