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coming soon to

Insight: Members of the LGBTQIA are often uncomfortable shopping in stores with clothing sections strictly separated by gender. So Target has created the genderless clothing brand, Alex, to make sure everyone feels comfortable wearing what they want, no matter their gender.

ADDY District 7 Student Gold Award 2022 for Out-of-Home Media

ADDY Augusta Student Gold Award 2022 for Out-of-Home Media

ADDY Augusta Student Silver Award 2022 for Television Advertising

Out of Home:

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Brand Film:

Where to next?

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Painstakingly created by yours truly @2021

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